Cookie Policy
Last updated: January 2025
This policy explains how Nutrition Balance Consult uses cookies and similar technologies on our website.
The information on this site is for educational purposes only and does not constitute medical advice. Always consult a qualified healthcare professional before making health decisions.
What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They contain information that helps us understand how you interact with our content and improve your reading experience. Cookies cannot execute code or transmit viruses—they are simply data storage tools.
Our website may also use similar tracking technologies such as web beacons and local storage to enhance functionality and gather editorial analytics.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for our website to function properly. They enable core functionality such as page navigation, security, and access to secure areas. Without essential cookies, the website cannot operate as intended.
Examples: Session management, security tokens, user preferences for accessibility
Analytics Cookies
These cookies help our editorial team understand how readers interact with our content. We collect data about which articles are most read, how long readers spend on pages, and which topics generate the most engagement. This information helps us create more valuable content.
Examples: Page views, article engagement, device types, reading duration
Functional Cookies
These cookies remember your preferences and choices to enhance your reading experience. They allow our website to remember settings you've selected, such as text size, language preference, or bookmarked articles.
Examples: Saved preferences, reading history, theme selection
Marketing & Advertising Cookies
These cookies track your interests across websites to display relevant content and advertisements. They help advertising partners understand which topics interest you, allowing for more personalized editorial recommendations and targeted ads.
Examples: Interest tracking, audience segmentation, ad performance measurement
Cookie List
Below is a detailed list of cookies used on our website:
| Cookie Name | Type | Duration | Purpose |
|---|---|---|---|
| PHPSESSID | Essential | Session | Maintains user session and security |
| _ga | Analytics | 2 years | Google Analytics—tracks unique visitors and sessions |
| _gid | Analytics | 24 hours | Google Analytics—tracks current session activity |
| _gat_gtag_UA_* | Analytics | 1 minute | Google Analytics—rate limiting for requests |
| nbc_preferences | Functional | 1 year | Stores user content preferences and theme settings |
| nbc_bookmark | Functional | 1 year | Remembers bookmarked articles and reading list |
| _fbp | Marketing | 3 months | Facebook Pixel—tracks interests for content recommendations |
| IDE | Marketing | 1 year | Google DoubleClick—measures ad relevance and campaign performance |
| NID | Marketing | 6 months | Google—stores user interests for personalized content |
How We Use Cookies
Improving Editorial Content
Analytics cookies help us identify which nutrition and wellness topics resonate most with our readers, enabling our editorial team to create more relevant and valuable content.
Personalizing Your Experience
Functional cookies remember your preferences so you don't have to reset them on each visit. This includes theme selection, text size adjustments, and bookmarked articles.
Understanding Reader Behavior
We analyze how readers navigate our site, which article formats work best, and how long people typically spend reading. This data guides our editorial strategy and content development.
Displaying Relevant Ads
Marketing cookies help advertising partners show nutrition and wellness ads that align with reader interests, supporting our ability to maintain free editorial content.
Maintaining Security
Essential cookies protect against fraud, verify users, and maintain secure sessions—critical for protecting both our content and your information.
Managing Your Cookies
NewBrowser Controls
Most web browsers allow you to control cookies through their settings. You can typically:
- View all cookies stored on your device
- Delete cookies individually or in batches
- Block cookies from specific websites
- Enable "Do Not Track" settings (though not all websites honor this preference)
- Set your browser to alert you when cookies are being set
Note: Disabling essential cookies may affect website functionality. We recommend keeping essential cookies enabled for the best experience. You can safely disable marketing and analytics cookies if you prefer.
Top PickCookie Management Tools
You can manage cookies through your browser settings:
Chrome/Edge
Settings → Privacy and security → Cookies and other site data
Firefox
Preferences → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Manage Website Data
Internet Explorer
Tools → Internet Options → General → Browsing history → Settings
Third-Party Cookie Opt-Out
For advertising cookies, you can opt out through:
- Digital Advertising Alliance (DAA) - US and Canada
- Your Online Choices - Europe
- NAI Opt-Out - Network Advertising Initiative
Third-Party Services
Our website uses cookies from third-party service providers to enhance functionality and analytics:
Google Analytics
Measures website traffic and user behavior to help our editorial team understand content performance.
Google DoubleClick
Provides advertising services and tracks campaign performance for relevant content recommendations.
Facebook Pixel
Tracks user interactions for audience analytics and content recommendations on social media platforms.
Data Protection & Privacy
Nutrition Balance Consult takes data protection seriously. We comply with applicable privacy regulations including GDPR and similar legislation. Information collected through cookies:
- Is processed securely and encrypted where applicable
- Is used only for the stated purposes in this policy
- Is not sold to third parties without your explicit consent
- Is retained only as long as necessary for the stated purpose
- Is subject to our full Privacy Policy
For more information about how we handle your personal data, please review our Privacy Policy.
Changes to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in our practices, technology, or applicable regulations. The "Last updated" date at the top of this page indicates when we made our most recent changes.
Continued use of our website after any changes constitutes your acceptance of the updated policy. We encourage you to review this page regularly to stay informed about how we use cookies.
Questions About Our Cookie Policy?
If you have questions or concerns about our use of cookies or this policy, please contact our editorial team:
Nutrition Balance Consult
Strada Mihai Eminescu 78
București, Romania
For content questions and feedback: [email protected]
Nutrition Balance Consult
Your trusted source for evidence-based nutrition and wellness information.
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